How One High-Volume Fertility Clinic Transformed Cryostorage Management with Cryologix

ResearchBlogJan 05, 2026

Case Study Results CLX.webp

Reprotech's recently published whitepaper, From Legacy Processes to Leading Performance, explores how high-volume fertility clinics can modernize cryostorage management to improve compliance, streamline operations, and drive revenue. This blog highlights some of the key takeaways from Clinic A’s experience.

For more than 30 years, Clinic A has been a trusted leader in fertility care, operating multiple IVF laboratories and performing over 1,300 retrievals each year. Like many high-volume programs, they carried a significant legacy inventory of reproductive specimens—spread across dozens of tanks stored inside their various laboratory locations and maintained with a combination of electronic and manual processes.

As the clinic continued to grow, so did the administrative burden of managing long-term cryostorage. Billing workflows were fragmented, historical consent records were inconsistent, and patient outreach around storage and disposition often fell behind day-to-day clinical demands. The leadership team recognized what many fertility centers are now acknowledging: cryostorage can no longer be managed as an add-on task. It needs dedicated infrastructure.

That’s why Clinic A partnered with Reprotech’s Cryologix (CLX) platform—a fully integrated cryostorage management system built to streamline operations, strengthen compliance, and unlock new revenue opportunities.

This blog highlights key takeaways from our Cryologix implementation across a nationally recognized IVF center (Clinic A). For a deep-dive review, read our latest whitepaper, From Legacy Processes to Leading Performance.

whitepaper CLX blog graphic.webp

01 — Clarity Drives Action

When communication improves, patients respond.

Before CLX, Clinic A relied on manual and difficult-to-manage touchpoints around billing, storage responsibilities, and disposition options. Patients' communications were inconsistent and not prioritized by busy laboratory personnel.

After rolling out clear, co-branded communication:

  • 1,300+ patients updated or submitted new disposition consents
  • Many long-silent (“red”) accounts re-engaged
  • Misaligned expectations between clinic records and patient understanding were resolved.

The takeaway: When clinics provide clear, structured communication, patients are more engaged, more responsive, and more confident in the decisions they make.

02 — Better Systems Mean Lower Risk

Consent and documentation gaps create liability—and fixing them creates relief.

Like many mature programs, Clinic A had decades of specimens stored, some with incomplete or outdated paperwork. This created both operational friction and long-term compliance exposure.

Through CLX’s structured consent workflows and proactive outreach:

  • Outdated consents were replaced at scale
  • 11 full tanks’ worth of non-revenue-generating specimens were identified and consented for removal
  • Facility space and staff time were reclaimed

The takeaway: A modernized consent and documentation process isn’t just administrative—it's transformational. It reduces liability, frees space, and restores confidence in long-term record accuracy.

03 — Streamlined Operations Strengthen Revenue

Consistency creates predictability.

Clinic A initially projected modest improvements from updated billing. What happened instead was a total shift in financial performance.

In the first year:

  • $4.6 million in payments were collected through Cryologix
  • $3.9 million was disbursed back to the clinic
  • Revenue goals were exceeded by 30%
  • The clinic is now forecasting $5.3 million in 2025 cryostorage revenue—a 75% increase over prior expectations

The takeaway: With accurate data, automated workflows, and reliable communication, cryostorage revenue becomes what it should be—stable, predictable, and aligned with the clinic’s scale.

A Clearer, Safer, More Sustainable Model for Cryostorage

Clinic A’s experience reinforces a simple truth: When clinics upgrade cryostorage from a back-office task to a strategic system, everything improves—patient trust, compliance, staff capacity, and financial strength.

Cryologix helped Clinic A modernize its processes, reduce its administrative burden, and build a cryostorage program that truly supports long-term growth.

Read the full whitepaper, From Legacy Processes to Leading Performance, for all the insights and detailed results. Contact Julie Westlund at jwestlund@reprotech.com to learn how your clinic can achieve similar outcomes.

Through this important Cryologix case study, we've seen firsthand that when clinics bring structure and transparency to cryostorage, risk goes down, patient engagement goes up, and revenue becomes predictable.
Brad SenstraReprotech CEO